People.ai is a platform of enterprise level that records sales activity, automates CRM updates, and leverages AI to provide actionable deal and accounts.
Introduction
People.ai enables revenue teams to convert difficult-to-capture sales signals into an intelligence engine. Whether sales leader, RevOps, enablement, or seller, the platform automates activity capture, emails, calls, calendar, CRM, and creates deal health scores, org mapping, next-step direction, and AI-powered coaching.
It embeds within current CRMs (Salesforce, Microsoft Dynamics) and tools (Slack, Zoom) so that teams do not have to change platforms. By making the switch to a data-first approach, teams remove guesswork about deal advancement and pipeline and use a consistent process.
AI‑Powered
CRM Integration,
Forecast Accuracy
Revenue Intelligence.
Review
People.ai is a platform of enterprise level that records sales activity, automates CRM updates, and leverages AI to provide actionable deal and account insights. Its SalesAI module combines activity capture, buyer insights, and CRM data across trillions of deals for precise forecasting and coaching. Solutions such as PeopleGlass and ClosePlan® unify pipeline hygiene and account planning in Salesforce.
It provides single-pane visibility into GTM habits, spanning forensics, account execution, opportunity management, and forecast accuracy. Fortune 500s such as Verizon, Nvidia, IBM Red Hat, and Zoom use it, with businesses registering forecast accuracy at around 92%, and a 25% boost in new customer meetings.
Features
SalesAI
Generative AI built on top of activity and CRM data captured to automate tedious work, analyze account and opportunity health, and deliver coaching prompts.
Data Foundation
Captures all activity for complete visibility and pipeline construction.
ClosePlan®
Facilitates strategic account planning with AI‑created org charts, buyer group targeting, and risk detection.
PeopleGlass
Inline Chrome‑based CRM editing for bulk updates and quick pipeline hygiene.
Forecast Accuracy
Real‑time pipeline visibility, AI‑driven forecasting, and early warning signals for deal slippage.
Integrations
Integrated with Salesforce, Dynamics 365, Slack, Zoom, and more.
Best Suited for
Sales Leaders
For transparency across pipeline, deal health, coaching, and execution.
Revenue Operations
For consolidated GTM data, forecasting, and activity standardization.
Sales Enablement
For imposing methodology through coaching and account planning.
Individual Sellers
For less busywork, more insightful deals, and increased quota attainment.
Strengths
Provides enterprise-grade activity capture and pipeline intelligence.
AI-powered org charts and deal coaching drive efficiency.
Natively integrated by deep CRM minimizes tool switching.
Weakness
SMBs might be deterred by enterprise pricing.
Complexity demands GTM process maturity and user buy-in.
Getting started with: step by step guide
Getting started with People.ai is easy:
Step 1: Request a Demo
Go to the website and ask for a demo. Work with sales to scope your GTM stack and objectives.
Step 2: Integrate Core Systems
Establish data capture—integrate Salesforce or Dynamics, emails, calendars, calls, and conferencing.
Step 3: Configure Modules
Activate SalesAI, PeopleGlass, and ClosePlan. Specify account hierarchies, sales stages, thresholds.
Step 4: Train & Rollout
Collaborate with customer success to train users. Implement usage rituals—data hygiene, forecasting, deal reviews.
Leverage Insights & Refine
Employ dashboards, forecasts, next-step direction, and deal risk alerts. Iterate with AI-powered coaching and process optimization.
Frequently Asked Questions
Q: What is People.ai?
A: An AI-based revenue intelligence platform that captures activity, brings buyer insights to the surface, and streamlines CRM workflows.
Q: Is there a free version?
A: No complete free plan. Free trials offered; entry-level pricing quoted as low as $50/user/month.
Q: Which CRMs are supported?
A: Salesforce, Microsoft Dynamics 365, Oracle, with integration to Slack, Zoom, Calendars and others.
Pricing
People.ai has enterprise pricing. Median deal size ≈ $17,784/year; $2,200 to $114,048 range. Lower users cite $50/user/month and multi-tiered “Individual” vs “Enterprise” plans with trial offers. Most pricing is bespoke by modules, users, and integrations.
Alternatives
Clari
Equally robust revenue intelligence with robust forecasting and deal execution focus.
Gong.io
Call insights and coaching conversational intelligence focus.
Salesforce Sales Cloud Einstein
Native CRM AI with wider CRM features.
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People.ai
People.ai is a platform of enterprise level that records sales activity, automates CRM updates, and leverages AI to provide actionable deal and accounts.
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