Leadfeeder turns anonymous website traffic into actionable sales leads. Its high-end tracking system captures companies visiting your website and provides information on what they are doing and what interests them.
Introduction
Leadfeeder is a B2B lead generation platform that finds out companies visiting your website without even filling any forms. This uses Google Analytics to deliver rich data about visitor behavior to sales teams in order to pick and run with the most promising leads.
The platform allows businesses to see which pages were visited by whom, how long they stayed on those pages, and what they viewed. This is very useful information for sales teams that want to maximize their outreach efforts and tailor their approach.
B2B Lead Generation
Website Analytics
Sales Intelligence
CRM Integration
Review
Leadfeeder turns anonymous website traffic into actionable sales leads. Its high-end tracking system captures companies visiting your website and provides information on what they are doing and what interests them. The tool is excellent at connecting with popular CRM systems, providing real-time notifications about high-value prospects.
This has been more of a traffic filter for the irrelevant traffic, focusing more on qualified leads. It impresses in its capacity to integrate with a whole lot of marketing and sales tools. The learning curve is rather gentle; however, some advanced features take time to master properly.
Features
Company Identification
The names of companies visiting your website, along with their contact details.
Behavior Tracking
Tracks visitor activity and engagement on your website.
Custom Feeds
Generates feeds based on specific criteria and requirements.
CRM Integration
Seamlessly integrates with popular CRM platforms.
Real-time Notifications
Alerts sales teams of high-value website visitors.
Custom Scoring
Assigns lead scores based on behavior and engagement.
Best Suited for
Digital Marketers
Valuable for measuring campaign effectiveness.
Business Development
Excellent for identifying new business opportunities.
Account Managers
Great for monitoring existing client activity.
Marketing Teams
Ideal for understanding website visitor behavior.
B2B Sales Teams
Ideal for identifying and pursuing qualified leads.
Strengths
Accurate company identification.
Comprehensive visitor behavior insights.
Strong integration capabilities.
User-friendly interface.
Weakness
Limited data for small-traffic websites.
Some features only available in premium plans.
Getting started with: step by step guide
Getting started with Leadfeeder is easy:
Step 1: Setup
Connect your Google Analytics account to Leadfeeder.
Step 2: Configuration
Set up your feeds and filtering preferences.
Step 3: Integration
Link your CRM and all the tools that you are using.
Step 4: Team Setup
Invite your team members and configure their notification preferences.
Step 5: Customization
Set up your custom lead scoring and tracking parameters.
Frequently Asked Questions
Q: How does Leadfeeder determine companies?
A: Leadfeeder determines companies visiting your website using its database and IP address tracking.
Q: Is Leadfeeder GDPR compliant?
A: Yes, Leadfeeder is GDPR compliant and provides necessary tools for maintaining data privacy.
Q: Which CRM systems does Leadfeeder integrate with?
A: Leadfeeder integrates with popular CRMs including Salesforce, HubSpot, Pipedrive, and many others.
Pricing
Leadfeeder has the following pricing tiers:
Lite
$0/month
Basic features, limited number of leads.
Premium
$63/month
Unlimited leads, full features.
Enterprise
Custom Pricing
Advanced features, and dedicated support.
Alternatives
LinkedIn Sales Navigator
Professional Networking and Lead Generation.
Clearbit
Data enrichment for companies and contacts.
Visitor Queue
Find similar people visiting your website.
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