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Is your website visible to ChatGPT and Google AI?
Run a free AI visibility audit. We check whether AI search engines like ChatGPT, Google AI Overviews, Perplexity and Claude can find, understand and cite your website, then show you exactly what to fix.
20 checks across AI access, understanding, citability, trust and speed. No sign-up needed to see your score.
What we check
20 checks across five areas of AI visibility
AI assistants now answer questions that used to send people to your website. To be recommended or cited, your site has to be reachable by AI crawlers, easy to understand, and full of clear, trustworthy answers. The audit scores each area out of 100.
Why it matters
Search is becoming answers
Google AI Overviews, ChatGPT search and Perplexity increasingly give people a direct answer with a handful of cited sources. If AI crawlers are blocked, or your pages are hard to parse, your brand is simply left out of those answers, even if you rank well in classic search.
The good news: most fixes are quick. Allowing the right crawlers, adding schema and FAQs, and tightening your page structure can lift your visibility in days, not months.
How it works
Your report in three steps
- Enter your website. We fetch your homepage, robots.txt, llms.txt and sitemap, just as an AI crawler would.
- See your score instantly. Get an overall AI visibility score and a score for each of the five areas.
- Unlock the full report. Add your name and email to see every check, what is wrong and exactly how to fix it, and get a copy in your inbox.
FAQs
AI visibility audit: common questions
What is an AI visibility audit?
An AI visibility audit checks how easily AI search engines and assistants such as ChatGPT, Google AI Overviews, Perplexity and Claude can access, understand and cite your website. It covers crawler access, structured data, content structure, trust signals and performance.
Is the AI audit tool free?
Yes. Running the audit and seeing your score is free with no sign-up. To unlock the full report with every fix, you just add your name and email.
How do I get my website cited by ChatGPT and Google AI Overviews?
Allow AI search crawlers in robots.txt, add Organization and FAQ schema, structure pages with clear headings and direct answers, include specific facts, and build trust signals like an about page and links to your official profiles. The audit shows which of these you are missing.
Should I block GPTBot and other AI crawlers?
Blocking training crawlers like GPTBot is a business choice, but blocking AI search crawlers such as OAI-SearchBot, PerplexityBot and ClaudeBot can remove you from AI answers entirely. Most businesses that want visibility allow search crawlers.
What is llms.txt?
llms.txt is a plain text file at the root of your site that summarises your business and links to your most important pages, making it easier for large language models to understand your site. It is an emerging convention and quick to add.
How is this different from a regular SEO audit?
A classic SEO audit focuses on rankings in traditional search results. This audit focuses on whether AI systems can read, trust and quote your content, which depends on crawler access, structure and clarity as much as on keywords.